Stewart Design Agency, our original identity, no longer reflected the clarity and confidence we bring to our clients daily. We needed a compelling, elevated brand that matched our mission to simplify digital marketing and better positioned us in a highly competitive creative space in the Baltimore/Washington DC area.
We launched a full rebrand, renaming the company to 401 Digital. Inspired by the Highway 401 in Toronto, Canada, the roadway bordered our Founder’s childhood home and entrepreneurial roots. We built a bold new identity system, aligned updated client personas with our updated mission and redesigned our website on Concrete CMS 9.2.
Launched in January 2024, the new brand has helped increased qualified leads by 25% and doubled our URL click rate on our email newsletter compared to the previous Stewart Design Agency brand metrics. Internally, our new modular website structure empowers the team to update and manage content more efficiently across all digital client touchpoints.
Understand the process of 401 Digital helping Janlitlfeather Gourmet Popcorn bring its bold, handcrafted flavors to life with a vibrant 60 second social media video designed to captivate and drive engagement.
Through strategic Instagram management, learn how we helped Bambu Baltimore boost brand awareness, drive foot traffic, and build a local following.